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本書分為讀寫篇和聽說篇。本教材通過介紹歐美會展業的先進理念和實踐經驗,結合會展業的各個部門和整個工作流程,深化聽、說、讀、寫、譯等英語語言技巧訓練,幫助會展叢業人員熟悉英語國家綜合文化知識和國際會展業的背景知識,提高會展從業人員用英語進行會展管理與服務的交際能力。針對實際工作需求,按照國際會展流程,通過大量練習,幫助工作人員和會展從業人員進一步擴大詞匯量,掌握綜合運用語言的能力,更好地開展國際會展業務。
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Chapter 1 Enquiring about Holding a Conference會議諮詢
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 2 Booking an Event招展商會展預訂
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 3 Event Planning and Budgeting會展策劃與預算
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 4 Providing Exhibit Information提供展覽資訊
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 5 Visiting Foreign Exhibitors拜會贊助商
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 6 Negotiating on Exhibiting Space展位談判
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 7 Hiring A Stand申請展位
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentecce Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 8 Personal Sales Calls銷售拜訪(電話)
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 9 Hiring People and Loaning Properties租借物品/租用人員
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 10 Safety and Security Service安保服務
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 11 Helping with Post-Conference Logistics會後物流服務
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 12 Opening and Reception開幕與酒會
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 13 Attending the Event參加展會
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 14 Reserving Post Conference Tours會後旅遊預訂
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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Chapter 15 Event Review Meetings會後總結
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Section 1 Listening Activities
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A. Spot Dictation
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B. Multiple Choices
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C. Passage Dictation
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Section 2 Interpretation Activities
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A. Sentence Interpretation
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B. Passage Interpretation
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Section 3 Speaking Activities
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A. Specialized Terms
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B. Sample Conversation
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C. Functional Expressions
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D. Speaking Up
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E. Role-play
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- 版權頁
- 出版地 : 臺灣
- 語言 : 中英對照
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